ETL VK Ads data to Snowflake

Source
Destination
Renta ELT is a simple way to create data pipelines in minutes. Not months.

VK Ads is a powerful platform for reaching your audience and optimizing ad spend.
Renta Marketing ELT seamlessly moves your VK Ads data into Snowflake, ensuring fast, secure, and automated updates for all your analytics needs.
Unlock actionable insights and streamline your marketing data workflows with a solution trusted by data professionals.

Set up your ELT pipeline in 3 simple steps

Select VK Ads as your data source and securely authenticate your account to initiate the data extraction process.

Selecting VK Ads as the data source in Renta.
1Connect your source

Select VK Ads as your data source and securely authenticate your account to initiate the data extraction process.

Selecting VK Ads as the data source in Renta.
2Identify the destination
3Configure and synchronize
The data structure of the VK Ads API

Renta supports 6 methods of data export using the VK Ads API.

ads.getAccounts

Retrieves a list of advertising accounts available to the user, including account IDs, types, access roles, and account status. Essential for identifying and managing ad account resources.

ads.getCampaigns

Returns detailed information about advertising campaigns within a specified account, such as campaign IDs, names, types, statuses, and budget settings. Useful for campaign-level analytics and management.

ads.getAds

Provides data on individual ads within campaigns, including ad IDs, creative details, formats, targeting parameters, and current statuses. Enables granular analysis and optimization of ad performance.

ads.getStatistics

Delivers performance statistics for ads, campaigns, or accounts over a defined time period, including impressions, clicks, spend, and conversions. Supports reporting and ROI analysis.

ads.getTargetGroups

Fetches information about custom audiences (target groups) created for retargeting, including group IDs, names, sizes, and status. Facilitates audience segmentation and retargeting strategies.

ads.getBudget

Returns the current balance and spending limits for a specified advertising account. Useful for budget monitoring and automated spend management.

Use cases

Unlock actionable VK Ads insights

  • Unify VK Ads spend with sales data to measure true ROAS in Snowflake dashboards
  • Automate daily VK Ads performance reports for cross-channel campaign analysis
  • Enrich VK Ads audience data with CRM insights for advanced segmentation
  • Detect underperforming VK Ads creatives by correlating clicks with downstream conversions
  • Forecast VK Ads budget needs using historical spend and conversion trends in Snowflake
  • Identify high-value VK Ads sources by mapping UTM tags to closed deals in Snowflake
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Use cases: VK Ads and Snowflake integration
Frequently asked questions
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