ETL Amazon Ads data to Google Cloud Storage

Source
Destination
Renta ELT is a simple way to create data pipelines in minutes. Not months.

Amazon Ads is a powerful advertising platform for reaching shoppers across Amazon properties and partner networks.
Renta Marketing ELT automatically loads Amazon Ads data into Google Cloud Storage with reliable, secure, and low maintenance pipelines.
This helps your team centralize campaign data, speed up reporting, and build accurate marketing analytics at scale.

Set up your ELT pipeline in 3 simple steps

Select Amazon Ads as your data source and securely authenticate your account to initiate the data extraction process.

Selecting Amazon Ads as the data source in Renta.
1Connect your source

Select Amazon Ads as your data source and securely authenticate your account to initiate the data extraction process.

Selecting Amazon Ads as the data source in Renta.
2Identify the destination
3Configure and synchronize
The data structure of the Amazon Ads API

Renta supports 7 methods of data export using the Amazon Ads API.

Profiles

Represents advertiser accounts and marketplaces available to the authenticated user. Contains profile identifiers, account metadata, country or region, currency, and permissions used to scope all subsequent API requests.

Campaigns

Represents the top-level advertising entities used to organize media spend and targeting strategy. Contains campaign settings such as name, status, budget, start and end dates, bidding strategy, and campaign type.

Ad Groups

Represents logical groupings of ads and targeting rules within a campaign. Contains ad group identifiers, status, default bids, and links to the parent campaign for performance and configuration analysis.

Keywords and Targets

Represents the targeting criteria used to match ads to shopper queries or product detail pages. Contains keyword text, match type, bid values, expressions, targeting clauses, and status for both keyword-based and product or audience targeting.

Ads

Represents the individual ad creatives or promoted products served within campaigns and ad groups. Contains ad identifiers, creative or ASIN references, review and serving status, and associations to the relevant campaign structure.

Search Term Reports

Represents aggregated performance data for the actual shopper search queries that triggered ads. Contains metrics such as impressions, clicks, spend, sales, orders, and attributed conversions, typically segmented by date and campaign dimensions.

Sponsored Products Reports

Represents report endpoints that provide campaign, ad group, keyword, targeting, and advertised product performance for Sponsored Products. Contains time-series metrics used for ETL pipelines, attribution analysis, and marketing performance reporting.

Use cases

Unlock actionable Amazon Ads insights

  • Store Amazon Ads data in GCS to build ROAS dashboards by campaign, ASIN, and market
  • Archive Amazon Ads clicks and spend in GCS for year-over-year trend and seasonality analysis
  • Join Amazon Ads data in GCS with sales data to measure TACoS and true ad-driven revenue
  • Use GCS as a central layer for Amazon Ads exports to cut reporting latency across teams
  • Train bid models on Amazon Ads history in GCS to reduce CPC and improve conversion rate
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Use cases: Amazon Ads and Google Cloud Storage integration
Frequently asked questions
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