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  • Product
    • First-party trackingFirst-party tracking

      Powerful server-side solution for collect and connect customer data

    • Marketing ETLMarketing ETL

      Create secure customer’s data pipelines to any data warehouses

  • Resources
    • BlogBlog

      Stories on how to use customer data for company growth

    • DocumentationDocumentation

      Learn how to install, set up, and use Renta tools.

  • Pricing
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Renta
Marketing ETL
Yandex Metrica to SQL Server

ETL Yandex Metrica data to SQL Server

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Free for 7 days. No credit card required.

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Renta ELT is a simple way to create data pipelines in minutes. Not months.
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Yandex Metrica is a powerful web analytics tool for tracking user behavior and website performance.
Renta Marketing ELT seamlessly transfers your Yandex Metrica data to SQL Server, enabling advanced analytics and reporting in your own environment.
Enjoy automated, secure, and always up-to-date data for smarter marketing and business decisions.

Set up your ELT pipeline in 3 simple steps

Select Yandex Metrica as your data source and securely authenticate your account to initiate the data extraction process.

Selecting Yandex Metrica as the data source in Renta.
1Connect your source

Select Yandex Metrica as your data source and securely authenticate your account to initiate the data extraction process.

Selecting Yandex Metrica as the data source in Renta.
2Identify the destination
3Configure and synchronize
The data structure of the Yandex Metrica API

Renta supports 7 methods of data export using the Yandex Metrica API.

Counters

Retrieves information about Yandex Metrica counters (tracking IDs), including their configuration, access rights, and basic metadata. Essential for managing and identifying different data sources within an account.

Stat Data

Provides access to detailed statistical reports, such as visits, pageviews, traffic sources, user behavior, and conversion metrics. Supports custom segmentation and filtering for in-depth analytics.

Goals

Returns a list of goals configured for a specific counter, including goal types, conditions, and performance metrics. Useful for tracking conversions and measuring campaign effectiveness.

Segments

Manages user-defined segments, allowing retrieval and creation of audience segments based on behavioral or demographic criteria. Enables targeted analysis and reporting.

Experiments

Handles data related to A/B testing experiments, including experiment configuration, variants, and performance results. Supports optimization of website elements and user experience.

User Parameters

Accesses custom user parameters collected via the tracking code, enabling analysis of user-defined attributes and advanced audience profiling.

Management

Provides endpoints for managing counter settings, user permissions, and notification preferences. Facilitates administrative tasks and integration management.

Use cases

Unlock actionable Yandex Metrica insights

  • Combine Yandex Metrica session data with sales to measure campaign ROI in SQL Server
  • Sync user behavior metrics to SQL Server for advanced churn prediction models
  • Enrich SQL Server dashboards with real-time website traffic and conversion data
  • Correlate Yandex Metrica goals with CRM leads to optimize acquisition strategies
  • Automate anomaly detection by merging web analytics and sales trends in SQL Server
  • Segment high-value users by linking site engagement and purchase history in SQL Server
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Use cases: Yandex Metrica and SQL Server integration
TEMPLATES

Start quickly with these use case templates

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Frequently asked questions
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