Adding custom domain
The advantages of using your own domain include:
Cookies are not blocked on the side of Safari and Firefox browsers.
The cookie lifetime lasts for 2 years.
By ad blocking apps tracking is not blocked.
For instance, AdBlock.
Fast and simple integration(see below).
Create for your site a subdomain with a random name.
For instance, collect.tesla.com
For the created subdomain, set the A-record 126.96.36.199. The A-record is configured on the side of your hosting provider.
Example of a technical requirement
Listed below is the example of a letter that you can send to your IT department to set up a custom domain:
We plan to test server-side tracking to solve problems related to limiting the lifetime of cookies in Safari browsers. Since Safari does not limit the lifetime of 1st party cookies, we need to set cookies on behalf of our domain.
To solve this problem, create a subdomain s2s.yourdomain.com with A-record 188.8.131.52.
Pay attention to the address of the user domain s2s.yourdomain.com in the letter:
Instead of s2s could be any name
Instead of yourdomain.com specify the address of the site for which tracking is being configured.
In this section, we have collected answers to possible questions when implementing a custom domain.
Your IT department may request information on the environment of the user domain that will be used.
As an answer, you can refer to the architecture of the Renta application.
Evaluation of the custom domain implementation
The whole point of setup on the IT side is to add an A-record to the hosting provider’s admin panel. This is a very simple procedure and takes no more than 10 minutes.